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We are Wisconsin’s largest independent eyewear store. If you have shopped around for a certain style or fit and haven’t found it, you are guaranteed to find it here.

Extraordinary customer service combined with Wisconsin’s only full service - onsite lab manufacturing all lens types including glass. That means we can make most all lenses regardless of power, while you wait. Your wait time can include sitting back and listening to our nostalgic upbeat music and browsing the creations of our “artist of the month”. Another option is to visit the other businesses adjacent to us, Country Rose West (a wonderful coffee/bakery café) and the always popular Walgreens.

Our full service facility can provide you with an extensive selection of eyeglass frames. We offer name brand, higher quality, hottest fashion and not to be forgotten retro” vintage” frames. Also, shooting glasses, low vision aids, magnifiers. All eyewear chosen with the most discriminating needs and tastes in mind.

**Handicapped accessible including parking and automatic doors.


We at Fluegge Optical try to have convenient hours to work into most schedules. But as you know some times “bad things happen to good people” and your eyewear breaks, you scratch a lens, prescription changes and the list goes on and on.

So, if you can’t make it in to see us during our business hours, we have an overnight drop box and pick up box on the south side of our building (located next to our delivery/service door). We welcome you to just drop them off. Please include your name and phone number and we will call you when we open up the next business day.

As far as repairs are concerned, we feel that we can repair most eyewear failures and do it while you wait during business hours. If we can’t, we can always find a way to retro fit your old lenses into a new frame in the most financially acceptable way for you. Also, we silver solder frames just like jewelers and will re-touch the finish to the best of our ability.



Fluegge Optical, Inc. BBB Business Review